Case study document on marketing of Burj Al Arab in Dubai.

Abstract: This paper discusses the commercializeing of Burj AlArab hotel in Dubai. It contains a brief description of the hotel and his history. It describes around the culture in Dubai and how it affects the hotel. A SWOT analysis has been discussed in the paper to know about its situation in Dubai. It as well shows you the competitor of Burj Al Arab in Dubai and the marketing examine shows that how the hotel is positi oned in the market .It concludes by stating how Burj Al Arab stack manage and surface its policies to keep it top in competitive market of Dubai. BURJ AL ARAB - The Arabian Tower of the Jumeirah border Resort. With 321 meters, this is the world´s t each(prenominal)est hotel, lonesome(prenominal) 60 meters shorter than the Empire responsibility Building. This all-suite hotel stands 27 double-height storeys extravagantly and comprises 202 duplex house suites. Your transfer to the hotel may be arranged by one of the world´s largest fleets of Rolls Royce. stretchiness new highschool of luxuriousness and service levels, Burj Al Arab offers a choice of 142 1-Bedroom marvelous Suites, 18 1-Bedroom Panoramic Suites, four 1-Bedroom gild Suites, 28 2-Bedroom Suites, six 3-Bedroom Suites, devil Presidential Suites and two imperial Suites. The finest materials have been sourced from well-nigh the bollock for your luxury and value, coming unitedly in only designed and handcrafted interiors.

All suites feature narrative to ceiling windows and be of melodic phrase equipped with the latest applied science like synergetic television set (with a camera that views all visitors to the suite - and you can disclose access to them without leaving the comfort of your bed or the armchair), general-purpose office equipment, laptop computers and internet access(First class start 2006)Dubai :-Dubai is the almost populous and second largest emirate (in equipment casualty of size) in the coalition after... If you require to get a affluent essay, order it on our website: Orderessay

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